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Myrtle is not just a town name. It is the stage where every awkward interaction, every desperate bargain, and every quiet triumph played out. The Superstore cast myrtle setting turned a big-box retailer into a tiny universe of misfits. And somehow, that felt more real than a thousand prestige dramas.
The Ensemble That Sold the Store
What makes a store sitcom work. Is it the jokes. Or the people behind the registers.
Superstore understood this immediately. The writers did not build a cast of archetypes. They built a family. A chaotic, underpaid, deeply flawed family that happens to stock shelf after shelf of off-brand soda.
The show ran for six seasons on NBC. It followed the employees of Cloud 9, a massive fictional big-box store in the fictional town of Myrtle. Yes, that is the real name of the setting. Not Cloud 9 City. Not Mega-Martville. Just plain, unglamorous Myrtle.
Meet the Myrtle Superstore Cast
America Ferrera as Amy Sosa
Amy was the floor supervisor who had seen it all. A single mother. A worker who knew the price of everything and the value of absolutely none of it. Ferrera brought a grounded warmth to the role. She made you believe that someone could love her job in theory while hating every fluorescent-lit minute of it in practice.
Ben Feldman as Jonah Simms
Jonah arrived as a new hire with an activist’s heart and a retail worker’s reality check. Feldman’s charm made you root for him even when he was being naive. The contrast between his idealism and the absurdity of Cloud 9 created some of the show’s finest moments.
Lauren Ash as Dina Fox
The assistant manager. Loud. Unhinged. Proudly unhinged. Ash played Dina with a manic energy that could fill a warehouse. Yet beneath the chaos was a character desperate for respect and stability. Her arc from antagonist to reluctant leader was one of the most satisfying on television.
Colton Dunn as Garrett McNeill
Garrett was the deadpan, sardonic greeter. He wore his apathy like a badge of honor. Dunn’s delivery turned every sarcastic remark into a weapon. He made the mundane tragicomic and the tragic mundane.
Nico Santos as Mateo Fernando Aquino Liwanag
Mateo was a sweet, overachieving immigrant with a chip on his shoulder the size of a shipping container. Santos balanced vulnerability with fierce pride. The character avoided stereotypes by leaning into his own contradictions.
Nichole Bloom as Cheyenne Thompson
Cheyenne was the teen mom working the floor. Bloom portrayed her optimism without making her a saint. Cheyenne’s journey from teenager to young mother navigating parenthood and work gave the show a grounded emotional anchor.
Mark McKinney as Glenn Sturgis
The store manager. A well-meaning man-child who treated Cloud 9 like his personal kingdom. McKinney’s Glenn was oblivious, sentimental, and occasionally terrifying. He was the comedic glue holding the whole operation together.
Why the Myrtle Setting Matters So Much
The name Myrtle is not random. It evokes a specific American experience. Think strip malls. Think chain restaurants. Think the quiet desperation of a place that exists between the city and nowhere.
The show used Myrtle to explore class, immigration, and labor in a way that felt honest. Cloud 9 was a microcosm of the American working class. The superstore cast Myrtle environment allowed writers to tackle heavy topics without turning the show into a lecture.
A retail job is rarely glamorous. Superstore did not pretend otherwise. The setting forced the characters into real conflict over wages, healthcare, and dignity.
The Chemistry That Made It Click
Great sitcoms live or die by ensemble chemistry. Superstore had it in spades. The actors did not just coexist on screen. They bounced off each other with the precision of a jazz quartet that somehow never misses a beat.
The comedy grew from familiarity. Amy and Jonah’s will-they-wont-they tension felt organic. Dina and Glenn’s bizarre dynamic generated endless laughs. Garrett and Cheyenne’s friendship offered sharp, cutting humor with a soft center.
Legacy and Where to Watch Now
The show ended in 2021, but its impact remains. Streaming platforms picked it up quickly because the episodes hold up. The humor is sharp. The heart is real. The characters are unforgettable.
If you have not watched it yet, do yourself a favor. Head to your streaming service and lose an entire weekend to Cloud 9. You will laugh. You will cringe. You might even tear up a little when the final episode credits roll.
For a deeper look at how the series evolved and what the creators intended, check out this interview with the showrunner about the final season and the future of the characters.